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McCain's Early Desperation
by Jules Witcover - Comment on the column
WASHINGTON -- A month before John McCain is formally anointed as the Republican presidential nominee, his campaign is acting as if Barack Obama is a runaway train that must be derailed at all costs.
Desperation oozes from the latest McCain television ad, equating Obama with celebrity airheads Paris Hilton and Britney Spears as huge crowds before Berlin's Victory monument chant Obama's name during his speech there.
Another McCain ad shows a solitary gas pump with a wildly spinning meter registering the cost, with a mug shot of Obama and a reminder that he opposes drilling off American coastlines. Both ads cast Obama as a slick carnival pitchman, or worse.
Instead, they only underscore his uncommon public appeal and the frenzied McCain campaign effort to burst the Obama bubble. The McCain reaction would seem to be premature, inasmuch as most public-opinion polls indicate he remains well within range of catching up to the perceived runaway train.
Nevertheless, the McCain ads confirm that the presidential race is indeed all about Barack Obama -- who he is, what he stands for, and whether he is ready to be president. The Illinois Democrat, for his part, is readily accepting the challenge to fill in the blanks about himself, with good humor so far.
As Obama campaign strategists charge that their rivals have adopted the 2000 and 2004 fear playbook of Karl Rove as Darth Vader, the Democratic candidate himself sloughs off the barbs. He claims the opposition has said he has "a funny name" and "doesn't look like" previous faces on dollar bills.
He wonders before more large crowds why McCain talks about him so much instead of telling more about his own prescriptions for the nation's ills. Of course McCain does.... READ MORE
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